A logo for a better future

To give Josh V’s sustainability efforts a voice of their own, we created the “Today v. Tomorrow” logo—a bold yet elegant mark that fits seamlessly within the fashion brand’s world. The contrast between ‘today’ and ‘tomorrow’ is central: it reflects both the urgency of change and the brand’s long-term commitment to doing better.

Logo

Translating sustainability into design

We designed a full sustainability report that brings transparency to the forefront. Through clear diagrams, intuitive graphs, and structured layouts, we visualized where Josh V stands today and where it aims to go. The result is both informative and easy to engage with, whether you’re a customer, investor, or team member.

Sustainability report

A campaign with real-world impact

To support the launch, we developed a visual campaign with short videos highlighting different parts of the report. These assets were optimized for the website, Instagram, and other social channels, helping the story reach people wherever they are. Each video reflects the same design language—soft yet direct, fashion-forward but grounded in facts.

Video

Steeds slimmer verzenden.
Naar 100% duurzamer transport.

Steeds slimmer verzenden.
Naar 100% duurzamer transport.

Hoe wij nu ontwerpen.
Hoe jij het eindeloos draagt.

Hoe wij nu ontwerpen.
Hoe jij het eindeloos draagt.

Wat wij vandaag doen,
zodat jij betere keuzes kunt maken.

Wat wij vandaag doen,
zodat jij betere keuzes kunt maken.

Hoe we vandaag produceren.
Naar een eerlijke, transparante keten.

Hoe we vandaag produceren.
Naar een eerlijke, transparante keten.